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AI in Business: Are Leaders Seeing the Full Picture
AI in Business: Are Leaders Seeing the Full Picture

AI is transforming 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲𝘀, 𝗼𝗽𝗲𝗿𝗮𝘁𝗶𝗼𝗻𝘀, 𝗮𝗻𝗱 𝗱𝗲𝗰𝗶𝘀𝗶𝗼𝗻-𝗺𝗮𝗸𝗶𝗻𝗴—but are we thinking about its full potential holistically?

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Agentic AI
Agentic AI

𝗧𝗵𝗲 𝗳𝗶𝗿𝘀𝘁 𝗿𝗶𝗽𝗽𝗹𝗲𝘀 𝗼𝗳 𝘁𝗵𝗲 𝗔𝗴𝗲𝗻𝘁𝗶𝗰 𝗔𝗜 𝗮𝗿𝗲 𝗯𝗲𝗴𝗶𝗻𝗻𝗶𝗻𝗴 𝘁𝗼 𝗿𝗲𝗮𝗰𝗵 𝘀𝗵𝗼𝗿𝗲, bringing transformative changes to how we interact online. There are impressive examples of AI-powered assistants helping job seekers craft resumes and fill applications, to intelligent travel planners…

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𝗦𝗵𝗶𝗳𝘁𝗶𝗻𝗴 𝗧𝗼𝘄𝗮𝗿𝗱𝘀 𝗘𝗾𝘂𝗶𝗹𝗶𝗯𝗿𝗶𝘂𝗺 𝗶𝗻 𝟮𝟬𝟮𝟱
𝗦𝗵𝗶𝗳𝘁𝗶𝗻𝗴 𝗧𝗼𝘄𝗮𝗿𝗱𝘀 𝗘𝗾𝘂𝗶𝗹𝗶𝗯𝗿𝗶𝘂𝗺 𝗶𝗻 𝟮𝟬𝟮𝟱

As I reflect on 2024, it’s clear that many business leaders have prioritized short-term operational needs over long-term strategic initiatives. This shift was understandable given the economic uncertainties and rapid market changes. However, as we look towards 2025, it’s crucial to recognize the importance of striking a balance between immediate demands and future-focused digital strategies.

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𝗜𝘀 𝗣𝗿𝗼𝗺𝗽𝘁 𝗘𝗻𝗴𝗶𝗻𝗲𝗲𝗿𝗶𝗻𝗴 𝗗𝗲𝗮𝗱? 𝗠𝘆 𝗥𝗲𝗰𝗲𝗻𝘁 𝗔𝗜 𝗘𝘅𝗽𝗲𝗿𝗶𝗺𝗲𝗻𝘁 𝗦𝗮𝘆𝘀 𝗠𝗮𝘆𝗯𝗲.
𝗜𝘀 𝗣𝗿𝗼𝗺𝗽𝘁 𝗘𝗻𝗴𝗶𝗻𝗲𝗲𝗿𝗶𝗻𝗴 𝗗𝗲𝗮𝗱? 𝗠𝘆 𝗥𝗲𝗰𝗲𝗻𝘁 𝗔𝗜 𝗘𝘅𝗽𝗲𝗿𝗶𝗺𝗲𝗻𝘁 𝗦𝗮𝘆𝘀 𝗠𝗮𝘆𝗯𝗲.

Over the past few days, I’ve been working on a side project that left me questioning the very core of prompt engineering.

A friend pitched an idea for a game: players need to find food-related anagrams within a recipe title. He’d need hundreds of recipes and their associated anagrams. Seemed like a perfect use case for AI, right?

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𝗧𝗵𝗿𝗶𝘃𝗶𝗻𝗴 𝗔𝗺𝗶𝗱 𝗗𝗶𝘀𝗿𝘂𝗽𝘁𝗶𝗼𝗻: 𝗟𝗲𝘀𝘀𝗼𝗻𝘀 𝗳𝗿𝗼𝗺 𝗦𝗶𝗲𝗺𝗲𝗻𝘀’ 𝗧𝗿𝗮𝗻𝘀𝗳𝗼𝗿𝗺𝗮𝘁𝗶𝗼𝗻 𝗝𝗼𝘂𝗿𝗻𝗲𝘆
𝗧𝗵𝗿𝗶𝘃𝗶𝗻𝗴 𝗔𝗺𝗶𝗱 𝗗𝗶𝘀𝗿𝘂𝗽𝘁𝗶𝗼𝗻: 𝗟𝗲𝘀𝘀𝗼𝗻𝘀 𝗳𝗿𝗼𝗺 𝗦𝗶𝗲𝗺𝗲𝗻𝘀’ 𝗧𝗿𝗮𝗻𝘀𝗳𝗼𝗿𝗺𝗮𝘁𝗶𝗼𝗻 𝗝𝗼𝘂𝗿𝗻𝗲𝘆

I recently attended The Conference Board’s excellent 𝘾𝙝𝙖𝙣𝙜𝙚, 𝙏𝙧𝙖𝙣𝙨𝙛𝙤𝙧𝙢𝙖𝙩𝙞𝙤𝙣, 𝙖𝙣𝙙 𝙊𝙧𝙜𝙖𝙣𝙞𝙯𝙖𝙩𝙞𝙤𝙣 𝘿𝙚𝙨𝙞𝙜𝙣: 𝙏𝙝𝙧𝙞𝙫𝙚 𝘼𝙢𝙞𝙙 𝙩𝙝𝙚 𝙉𝙚𝙭𝙩 𝘿𝙞𝙨𝙧𝙪𝙥𝙩𝙞𝙤𝙣 event in NYC. While there were many insightful speakers, one that really stood out was Nanda Burke from Siemens, who shared her company’s inspiring journey to transform into a truly global, integrated solutions organization.

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AI Agents as the Face of the Brand
AI Agents as the Face of the Brand

Today, Scott Belsky’s latest insights in the Implications newsletter resonated deeply with me. He discusses a future of brands increasingly deploying AI agents as the primary interface, potentially leading to a landscape of disparate self-serving experiences, each thirsty for your data. This raises an important question about the emergence of platform-level agents, personalized to negotiate on behalf of individuals based on their unique data and preferences.

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